Last week, Mercedes-Benz revealed plans to have fashion people “design” their own vanity plates for an installation at Lincoln Center. We hoped they’d be quippy, and even took a few (admittedly lame) stabs ourselves. We figured fashion people’s team of publicists would be able to come up with some better, less cheesy puns than our pre-coffee selves, but for the most part we were wrong. Seriously, Rachel Zoe didn’t even use one of her taglines?! For shame. Here’s the rundown:
Anna Sui: LVYRDR3M
Badgley Mischka: GLAMROUS
Betsey Johnson: BJKICKSA
Billy Farrell: BETCH
Carmen Marc Valvo: GR8-4EVER
Charlotte Ronson: Peace&Derek Blasberg: BL♥SBERG
Hilary Rhoda: W0RKHAUT
Jenny Packham: REDCARPT
Karlie Kloss: LONGLEGS (Okay, we get points for predicting something like this.)
Kenneth Cole: B-AWEAR
Leigh Lezark: MIZSH8PZ
Lela Rose: SEW CH1C
Max Azria & Lubov Azria: BON CHIC
Mara Hoffman: ALL IS1
Michelle Smith: MILLYNY
Monique Lhuillier: MADENUSA
Nanette Lepore: MADENNYC
Rachel Zoe: MDRNGLAM
Tracy Reese: BESTDRES
Photographer Billy Farrell’s is the best, no questions asked. Vanity plates are no time for earnesty, people.